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Summit Appliance Launches New Company Website

New Design Features User-Friendly Interface To Enable Faster Product Searching

Bronx, NY, July 23, 2015—Summit Appliance, a division of Felix Storch, Inc., has launched a brand new website for its residential and commercial product lines. The new design of is intended to make it easier for users to navigate the extensive catalog. Additionally, the site offers more product information and new user-friendly resources.

In the last few years, Summit Appliance has expanded its product offerings and now carries the largest selection of built-in undercounter and ADA compliant refrigeration in the appliance industry. In order to improve the user experience in exploring these product lines, the new website was redesigned with a strong emphasis on detailed product filters. Additionally, the site incorporated an auto-fill search box for users to locate products or categories more easily. Other features include downloadable product brochures, a troubleshooting section, online request forms for service and parts, and informative articles on product use.

"Our previous website was a great tool for our company, but the new design takes our brand to the next level," says Paul Storch, President of Felix Storch, Inc. "The new layout is not only more attractive, but has also been designed to meet the specific needs of both our vast product line and our detail-oriented customer base."

The new website maintains the same web address as the previous The site was developed and designed to be compatible with current browsers and mobile devices. Product pages can be shared via email and other social media outlets.

Felix Storch, Inc. Achieves ISO 9001:2008

Appliance Manufacturer Affirms Its Commitment To Quality & Customer Satisfaction Through Systematic Monitoring & Improvements

Bronx, NY, March 3, 2015—Felix Storch Inc., a manufacturer and distributor of specialty appliances, has received ISO 9001:2008 certification for its management systems, standards, and guidelines. The company has been serving the residential, medical, commercial, and hospitality markets since 1969.

"As our company grows with each product development and new customer, it is vital to our business to maintain the highest level of quality in our output and operations," says Paul Storch, President of Felix Storch, Inc. "The ISO quality principles will help our staff maintain a quality system with a powerful customer focus."

To obtain ISO 9001:2008 certification, FSI’s management and administration system was evaluated by QAS International, a certification system that has been operating internationally for over twenty years. Felix Storch, Inc., was approved as an OEM manufacturer of specialty major appliances for the medical, commercial, hospitality, and residential markets.

ISO 9001:2008 is the latest of the 9001 quality management standards set by the International Organization for Standardization (ISO). For this certification, a company must meet a variety of requirements in their quality system, including documenting procedures, monitoring output for defects, applying corrective action, regularly reviewing the quality system, and striving for continuous improvement.

In addition to ISO 9001:2008 certification, Felix Storch, Inc., is currently in the process of achieving ISO 17025:2005 certification through Perry Johnson Laboratory Accreditation, Inc., for its in-house laboratory under its Accucold division.

Felix Storch, Inc. Teams Up With Nonprofit To Bring Employment Opportunities To the Homeless

Partnership With Jericho Project Yields Success For Veterans

May 27, 2014--Felix Storch, Inc., was pleased to be featured in the New York Daily News for recognition of its hiring practices. Since 2012, Felix Storch, Inc. (FSI), has been employing dozens of entry level staff members through its collaboration with Jericho Project, a nonprofit that provides housing and employment services to the homeless.

Based in midtown Manhattan, Jericho Project offers workshops and job training sessions to homeless individuals before coordinating their employment with companies like FSI. Through their Veterans Initiative, Jericho Project has helped over 550 veterans find housing and employment opportunities, including some at FSI.

FSI has also benefited greatly, as its partnership with Jericho Project has grown its workforce with quality employees. You can read the full article here.

Summit Appliance Brings More Choices Under the Counter

The Largest Collection of Built-In & ADA Compliant Refrigerators On the Market

Bronx, NY, April 28, 2014—Summit Appliance, a division of Felix Storch, Inc., continues to expand its virtually endless line of undercounter appliances with choices in 12”, 15”, 18”, 20”, 24”, and 30” widths.

Since introducing its built-in product line, Summit Appliance has become one of the industry’s largest manufacturers of undercounter appliances, offering all-refrigerators, frost-free and low temperature all-freezers, refrigerator-freezers, wine cellars, and drawer units. Doors can be customized in stainless steel or integrated door frames designed to accept customer supplied overlay panels.

"We carry a wide assortment of the standard cutouts sizes—24” x 24”—that are very easy to integrate in a pre-designed kitchen or suite," says Steve Ross, Vice President of Felix Storch, Inc. "Over the last few years, we’ve also seen an increasing demand for slimmer appliances."

The smallest of these units is Summit Appliance’s SWC1224, a built-in wine cellar sized at just 12” wide. Other popular models include the CT66BBISSTB, a refrigerator-freezer constructed in Europe and finished with a 304 grade stainless steel wrapped door. Like most of Summit Appliance’s undercounter line, this unit can be ordered in a lower 32” height to fit under counters complying with ADA guidelines for accessibility.

Summit Appliance will be displaying these model at the upcoming HD Expo (Booth 3443). For more information, visit or call 1-800-932-4267.

Summit Appliance Introduces Energy Saving Door Tints

Bronx, NY, April 3, 2014—Glass door refrigerators are getting an energy efficient makeover with Summit Appliance’s new tinted door options. Available in four styles, these tints help to prevent light from damaging stored items, thereby reducing energy consumption and saving on running costs.

"Many wine enthusiasts love to display their collections behind glass doors, but this puts every bottle in a vulnerable place," says Paul Storch, President of Felix Storch, Inc. "Even double or triple pane glass will allow some light to penetrate the door. This forces the refrigerator or wine cellar to work harder to maintain its temperature."

Summit’s door tints are designed to help combat the harmful effects of natural and artificial light. Using Clear Distortion Free adhesive technology, reflective or low-e film is applied directly to the glass doors of any Summit beverage center or wine cellar.

Four different color options provide a range in energy savings and interior visibility. A mirror finish in low-e film allows maximum energy savings, rejecting 85% of solar energy and reducing glare by 87%. Blue tints come in two styles: a midnight blue finish with 69% solar energy rejection and glare reduction, and a lighter blue that provides more interior visibility. For the customer looking for moderate protection, Summit offers a light smoke tint that keeps stored items in view. All options reject up to 99% of UV rays.

"There are some applications where a door tint can be absolutely vital to cold storage," says Storch. "When a refrigerator is placed in direct sunlight, a tinted door will offer noticeable improvement in its temperature performance. On the other hand, some customers just love the look."

Summit carries an extensive selection of built-in and full-size wine cellars, as well as commercial beverage centers and outdoor display refrigerators. All units can be customized with these door tints. To learn more about the energy savings of door tinting and to view the different options, visit